Why You Need Us

2015 - Gordon reporting on Pope Francis’ visit to New York City.

2015 - Gordon reporting on Pope Francis’ visit to New York City.

Have you ever wondered how your fellow business owner, non-profit, law firm, political candidate, elected official or subject matter expert winds up featured on that popular website, newspaper or television broadcast?

To a certain extent, the answer is simple. They know how the media game is played. They understand what the reporter wants and needs and how they can provide it, to their advantage.

The problem is, figuring out how the game is played can be expensive. Big companies with big budgets hire big public relations firms to navigate the media landscape and get them in front of potential customers to push their message and place them in the spotlight. Those without big budgets are left to fend for themselves.

Until now.